Top 12 Generative Engine Optimisation (GEO) Agencies in the UK for 2026

Search behaviour is changing faster today than at any previous shift in the history of digital discovery. For almost two decades, brands fought for rankings on Google using traditional SEO strategies built around keywords, backlinks, and on-page optimisation. The same landscape still exists, but it is no longer the full picture. AI-driven search experiences such as ChatGPT, Google Gemini, Microsoft Copilot, Meta AI, Claude, and Perplexity are transforming how users discover information online. Instead of typing queries into a search bar and scrolling through links, users now receive answers instantly, often without ever clicking a website. 

As per reports, 21% of U.S. users access AI tools like ChatGPT, Claude, Gemini, Copilot, Perplexity, and Deepseek 10+ times per month. The overall adoption has jumped from 8% in 2023 to 38% in 2025. As this transition accelerates, brands that rely purely on Google rankings are starting to lose relevance in generative search environments. This is where Generative Engine Optimisation (GEO) becomes essential. GEO focuses on training AI systems to recognise a brand as a credible source so that the business appears inside AI-generated responses, summaries, conversational answers, and multi-platform AI ecosystems. 

The goal of this article is to help businesses understand this shift and find the best Generative Engine Optimisation (GEO) agencies in the UK. The agencies listed here specialise in entity optimisation, structured data, semantic clarity, LLM-based content testing, and AI search visibility strategies. The comparisons and analysis will help you choose the right GEO partner based on size, industry, budget, and capability. 

Why GEO Is Becoming the New SEO 

Traditional SEO remains relevant, but it does not fully address the way AI search engines interpret content. Unlike Google SERPs, where ranking is based on links, keywords, and authority metrics, AI engines extract meaning from content using natural language understanding, semantic relevance, and verifiable digital identity. 

Generative engines require accuracy, citations, and clarity. They reward brands with strong entity-based optimisation, consistent brand profiles across the web, high-quality structured content, and clear topical expertise. GEO ensures that content is written and formatted in a way that LLMs can detect, trust, and cite. 

Businesses that adopt GEO gain visibility inside systems that millions now use as primary search platforms. Businesses that ignore it may experience declining visibility even if traditional SEO rankings remain strong. In short, GEO is not replacing SEO, but enhancing it for the future of AI-based discovery. 

Quick Comparison: The UK’s Top 12 GEO Agencies at a Glance 

Before we dive deeper, here is a quick list of the agencies featured in this guide. 

1. e intelligence – https://eintelligenceweb.com 
2. ClickSlice – https://www.clickslice.co.uk 
3. Figment Agency – https://www.figmentagency.com 
4. Expre – https://www.expre.co.uk 
5. The Digital Pine – https://thedigitalpine.com 
6. LevelUp Leads – https://www.levelupleads.com 
7. Paramount Digital – https://paramountdigital.co.uk 
8. Mint Position – https://mintposition.co 
9. SUSO Digital – https://susodigital.com 
10. Quirky Digital – https://quirkydigital.com 
11. Blue Array – https://www.bluearray.co.uk 
12. Bird Marketing – https://bird.co.uk 

Behind the Scenes: How Each GEO Agency Built Its Edge in 2026 

Below are detailed insights into each agency, including strengths, focus areas, and ideal business fits. 

e intelligence:

Best for Full-stack Digital Marketing with GEO-ready Services.

What they do / Specialism:  

e intelligence is a full-service digital marketing and web development agency offering SEO, PPC, content marketing, web development, conversion optimisation, and reputation management. They position themselves as a data-driven agency delivering end-to-end digital programs.  

What separates them:  

Their strength is integrating marketing, web engineering, and CRO into a single roadmap so technical changes (structured data, semantic markup, FAQ schema) can be implemented alongside content and outreach. The site emphasises long-term measurable results and an all-in-one approach that helps enforce consistent entity signals across a brand’s web presence.  

Best fit for whom: 

SMEs and mid-market companies that want an agency to handle both site engineering and content operations, rather than hiring separate vendors. 

Key considerations/testimonials:  

The site shows service pages and client examples; however, e intelligence does not publish a dedicated GEO case study on its main pages. Use a discovery audit to confirm LLM visibility improvements before engagement.   

2.ClickSlice:

Best for Aggressive, Results-focused Content and Growth.

What they do / Specialisms: 

ClickSlice is an ROI-driven SEO and content agency known for case studies across eCommerce, home, and lifestyle verticals. They offer technical SEO, content production, digital PR, and paid traffic.  

What separates them: 

ClickSlice leans on short, aggressive testing cycles and visible case studies showing quick wins. Their case studies highlight fast traffic and revenue uplifts for clients, executed through content campaigns and outreach that build citation signals, an essential part of GEO. Their methodology is performance-first: quick audits, prioritized tasks, and measurable KPIs.   

Best fit for whom: 

eCommerce and fast-growth brands that need quick, demonstrable organic revenue improvements and are comfortable with an aggressive, experiment-led approach. 

Key considerations/testimonials: 

Their case studies claim record gains for clients and specific success stories (for example, notable short-term organic growth in case studies). Ask ClickSlice for platform-specific LLM visibility examples during scoping.  

3. Figment Agency:

Best for Organic Search to Bridge Google and LLMs

What they do / Specialisms:  

Figment is an award-winning, organic search agency focused on content, SEO, local search, and now generative search visibility. They explicitly call out ChatGPT and similar platforms in their positioning and provide managed SEO campaigns.   

What separates them: 

Figment publishes quantified client outcomes and industry awards. They highlight a case where organic traffic increased 1,678 percent and multiple top-3 and page-1 rankings for a client, showing strong content and topical authority capabilities, important for GEO because LLMs prefer authoritative, well-structured sources. Their work combines on-page relevance with trust signals and outreach.   

Best fit for whom: 

SMEs and specialist B2B or professional service firms that need deep content programmes and measurable ranking improvements across traditional and generative search. 

Key considerations/testimonials: 

Figment advertises a 1,678 percent organic traffic increase for a client and multiple top rankings in a published case summary. Request a generative visibility audit to see how those wins translate into citations inside LLMs.   

4. Expre: 

Best for GEO Supporting AI-powered Websites and Automation.

What they do / Specialisms:  

Expre is an AI-first digital agency offering AI-enabled websites, AI workflows, analytics, and automation. Their services include building architectures that can scale content, automated publishing workflows, and AI analytics to measure content performance.   

What separates them: 

Expre’s differentiator is technical productisation: they build systems that generate, deploy, and measure content at scale while preserving structured data and schema. That approach helps brands supply the consistent, machine-readable signals LLMs need to cite content. They also offer AI analytics to map which content pieces attract attention from AI systems.   

Best fit for whom: 

Tech companies, SaaS firms, and mid-market brands that require technical automation to publish high volumes of structured, LLM-optimised content. 

Key considerations/testimonials: 

Expre’s site promotes AI workflows and enterprise-style web support but does not publish third-party LLM visibility case numbers. Ask for a demo of their content pipeline and examples of how their systems improved citation rates inside LLM results.

5. Digital Pine:

Best for Boutique Websites Plus Semantic SEO.

What they do / Specialism:  

The Digital Pine is a smaller agency specialising in web design, branding and SEO for UK businesses. Their offering pairs design-first web builds with on-page SEO and content optimisation. 

What separates them: 

They combine award-winning design with SEO fundamentals so content and structured data are implemented as part of the site build. For GEO, this matters because clean site markup, FAQ schema, and clear entity signals are easier to implement when SEO is integrated into design from day one. 

Best fit for whom: 

Small businesses and local brands that need a single partner for design and search optimisation, especially when launching new product or service pages that must be LLM-friendly. 

Key considerations/testimonials: 

The Digital Pine showcases awards for web work and fixed monthly SEO packages. For explicit GEO evidence, request references showing AI citation improvements after new build and schema rollouts.  

6. LevelUpLeads

Best for Lead Generation Plus GEO for Commercial Content.

What they do / Specialism: 

LevelUp Leads combines lead generation, SDR outsourcing, and SEO services for performance marketing. They offer appointment setting and demand generation programmes, and also have SEO know-how targeted at conversion and commercial search. (LevelUp Leads) 

What separates them: 

Their focus is on performance marketing and lead quality. For GEO projects, LevelUp can be useful when the goal is not only to be cited by LLMs but also to convert the traffic/answers that lead to qualified leads and appointments. Their offering links visibility to predictable pipeline outcomes.   

Best fit for whom: 

B2B companies and sales-led organisations that want GEO to feed lead gen funnels and measure ROI as conversions rather than just impressions. 

Key considerations/testimonials: 

LevelUp publishes productised lead packages and client testimonials for lead quality. If you engage them for GEO, request evidence of AI-driven visibility translating into lead conversions. (levelupleads.com)

7. Paramount Digital:

Best for Practical, Scalable SEO with GEO Add-ons.

What they do / Specialism: 

Paramount Digital provides SEO, PPC, content marketing, and digital PR. They emphasise bespoke, scalable campaigns with an emphasis on measurable outcomes. 

What separates them: 

Paramount is a generalist with a practical approach. They implement schema, technical SEO fixes and digital PR programmes that increase brand citations across trustworthy domains, exactly the kind of signals GEO needs. They focus on delivering ongoing improvements rather than one-off projects. 

Best fit for whom: 

SMEs and scaleups that want reliable, broad digital marketing support and want GEO work built into their ongoing SEO roadmap. 

Key considerations/testimonials: 

Paramount shows client work and a portfolio of SEO and PR engagements. For evidence of LLM citations, request a recent audit that maps domain mentions and citation sources relevant to ChatGPT, Gemini, or Perplexity.

8. Mint Position:

Best for Fintech and Regulated Sectors Looking for GEO Expertise.

What they do / Specialism: 

Mint Position is a niche content and SEO agency that specialises in fintech SEO and B2B content. They combine journalistic research with rigorous SEO to create buyer-focused content and structured data that suits both human readers and AI engines.   

What separates them: 

Mint Position publishes industry-specific playbooks and research on fintech SEO and GEO tactics, showing domain experience in regulated verticals where trust and citation accuracy are critical. They emphasise regulatory compliance, trust signals, and bottom-of-funnel content; factors LLMs use to determine citation worthiness. 

Best fit for whom: 

Fintech firms, neobanks, crypto projects, and financial services need content that meets regulatory scrutiny and is likely to be trusted by AI systems. 

Key considerations/testimonials: 

Mint Position produces topical industry guides and has published lists of fintech SEO strategies. Ask for sector case studies showing authority growth and AI citation examples.  

9. SUSO Digital:

Best for Technically Complex GEO and AI Search Programs.

What they do / Specialism: 

SUSO is a technical SEO agency offering technical SEO, structured data implementation, AI Search Optimisation, and proprietary tracking tools. They explicitly market an AI Search optimisation service built from the ground up to target visibility inside AI systems.   

What separates them: 

SUSO emphasises technical depth and developer-grade implementations. They provide free SEO tools (robots.txt, FAQ schema generators), run technical research, and publish long-form thought leadership on AI search. Their AI Search service highlights bespoke tracking and reporting tuned for generative engines.   

Best fit for whom: 

Organisations with large, complex websites, marketplaces, tech platforms, and enterprise SaaS that need robust technical fixes, schema architecture, and reliable measurement for LLM visibility. 

Key considerations/testimonials: 

SUSO’s blog and toolset demonstrate technical capability and industry recognition. They publish research and a “top AI search agencies” list, indicating active engagement in the GEO niche. Ask for client references showing AI citation uplift.  

10. Quirky Digital:

Best for Digital PR Plus GEO-driven Content.

What they do / Specialism: 

Quirky Digital provides technical SEO, content marketing, digital PR, and explicit Generative Engine Optimisation services. Here, they explain how digital PR feeds into GEO by building up citation sources on credible domains. Quirky Digital 

What separates them: 

Their hybrid model links digital PR outreach with GEO tactics so that high-quality mentions and feature coverage create the trust signals LLMs favour. They publish thought pieces on Google AI and LLM implications, showing active adaptation to generative search. 

Best fit for whom: 

Startups and scaleups aiming to build their reputation and turn PR coverage into AI-visible citations. 

Key considerations/testimonials: 

Quirky produces case studies and thought leadership pieces. For customers, request examples of press placements that later showed up as citations within generative answers. -Quirky Digital

11. Blue Array:

Best for Enterprise GEO and Governance.

What they do / Specialism: 

Blue Array is a large specialist SEO agency that explicitly lists Generative Engine Optimisation as a service. They provide enterprise SEO, digital PR, content, technical audits, and GEO governance frameworks. Blue Array is B Corp certified, and they regularly publish data research and success stories. 

What separates them: 

Blue Array is one of the few agencies in the UK branding GEO as a core service and publishing enterprise case studies that quantify organic gains. They combine consultative “consultancy” with hands-on delivery and platform-specific GEO frameworks for governance, schema, and citation mapping. Their case studies show measurable results across traffic, transactions, and revenue.  

Best fit for whom: 

Large organisations, national brands, and enterprises need governance, compliance, and scalable GEO programs across multiple teams and markets. 

Key considerations/testimonials: 

Some case studies from Blue Array show the client’s improvements, including the 60 percent increase in organic entrances and huge rises in revenue and transactions for certain clients. They also have an extremely large subscriber newsletter and industry recognition.

12. Bird Marketing:

Best for Technically Robust SEO that Supports GEO.

What they do / Specialism: 

Bird is an award-winning technical SEO and digital marketing agency offering technical SEO, content, digital PR, and creative services. They run major technical projects, tracking them using their proprietary Bird SEO portal. 

What separates them: 

Bird combines technical engineering with creative and PR capabilities to develop the types of quality, structured content, and authoritative mentions LLMs usually rely on. Their case studies show work in specialised technical sectors where accuracy and trust matter. 

Best fit for whom: 

Brands in technical, regulated, or specialist B2B industries who require precise, verifiable content with technical execution to support schema and entity signals. 

Key considerations/testimonials: 

Bird publishes several case studies and has offices internationally with recognition through awards. For GEO outputs, ask for examples where their technical enhancements resulted in AI citations or featured generative responses.   

Choosing a GEO Agency? Avoid These Mistakes First 

The best GEO agency is not simply about being the most well-known, but rather about fitting your objectives, content ecosystem, and industry. Considering narrowing your choice by taking into account the following: 

Business Size: 

For SMEs, they are best served by a boutique or mid-sized agency that can offer focused GEO support. Larger enterprise customers have more robust governance, scalable reporting, and compliance frameworks. 

Industry Type: 

SaaS, Healthcare, Finance, and regulated industries are looking for agency knowledge in compliance and verifiable citations. E-commerce brands have the need for Structured Product Data and Structured Content en masse. 

Budget & Scope: 

Some agencies tend to offer monthly retainers, while others work in project-based GEO frameworks or audits. 

Tech Requirements: 

Choose an agency that stands out with a strong technical foundation unless your brand already has structured data, entity consistency, and depth of content. 

Volume & Growth Rate: 

If you publish large volumes of content, choose an agency that can scale workflows and maintain consistency for the AI systems. 

Digital PR or Content Requirements: 

If the brand credibility and citation footprint are weak, choose a GEO-focused PR and entity authority specialist. 

Matching these criteria ensures the agency you choose aligns with your growth goals and search ecosystem positioning. 

Common Mistakes Made by Enterprises in Choosing a GEO Agency 

Since GEO is relatively new, so many companies either misunderstand what it is or think traditional SEO providers automatically qualify. Sidestep these mistakes: 

• Confusing AI SEO with GEO: AI SEO enhances ranking in Google through the use of AI tools. GEO improves AI visibility inside generative engines. 

• Assuming traditional SEO agencies understand LLM behaviour: New approaches are required for entity-based optimisation, schema reinforcement, prompt-level search testing, and citation mapping. 

• Choosing agencies without proven AI visibility experience: Always request platform-specific case studies or audits. 

• Ignoring Structured Data and Entity Building: Without ongoing, structured signals, AI systems cannot accurately attribute your business. 

• Not seeking proof of citations, in ChatGPT, Gemini, or Perplexity: The visibility should be measurable, not assumed. 

Final Recommendation  

The search landscape is dramatically shifting away from traditional link-based behaviour and toward generative, conversational search experiences. Today, users want fast, accurate, and personalised answers powered by AI, not endless result pages. It is the choice of the right GEO agency that makes all the difference between visibility for your brand in this new ecosystem and disappearing behind the AI-generated responses.  

Agencies listed herein rank among the first in the UK to specialise in this fast-emerging discipline. A practical step following this would be to actually shortlist two or three agencies matching your business size, industry, and objectives. Request a GEO audit or generative visibility report to understand where your brand stands today within LLM-powered platforms. Brands that adapt early have an edge. The ones that wait out risk losing relevance during the next era of digital discovery. 

FAQs 

1. What is Generative Engine Optimisation?

GEO stands for optimising content to rank in AI-driven search results, powered by tools like ChatGPT, Gemini, and Perplexity. This will allow your brand to make an appearance in conversational answers, summaries, and AI-powered recommendations. 

2. How do GEO agencies differ from traditional SEO agencies?

The GEO agencies don’t just optimise for search engines but AI models. They focus on structured data, entity authority, answer formatting, credibility signals, and prompt-aligned content that ranks in generative responses. 

3. Why is the UK GEO agency gaining importance for 2026?

Adoption of AI-driven search is growing rapidly in the UK.GEO agencies help brands remain visible as platforms transition from keyword-based rankings to AI-generated answers, taking over user discovery. 

4. What are the services commonly offered by GEO agencies?

Services include AI answer optimisation, entity building, structured data mapping, citation enhancement, topical authority creation, digital PR for trust signals, conversational content frameworks, and GEO audits for AI-first visibility. 

5. How do I choose the right GEO agency for my business? 

Evaluate their experience in AI search, case studies, entity optimisation, structured data skills, content quality frameworks, GEO testing tool,s and proven experience in securing placements within AI-generated responses.