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Why Online Reputation Management is Important for Your Business

In the marketplace controlled by social media and evaluation, reputation can make-or-break in a matter of seconds. A good review or a bad post would let the consumer trust the internet to make decisions about buying. That’s why every business needs ORM:

The very first interaction between your brand and a potential customer will probably be during an online search. According to the surveys, 84 percent of customers begin their buying process with an online search, with 45 percent reading reviews before choosing a particular product or service. If they encounter damaging content or negative remarks, the other competitor may have the edge. ORM ensures that that first impression is the right one.

Trust is the very foundation on which any business thrives. Effective management of your online reputation will help you gain customers’ trust. You can increase consumer trust through great reviews, interesting social media posts, and responses to criticism in the public that are crafted well.

A great online reputation will not only attract customers for your business but can also increase your sales level. Businesses that have desirable reviews witness an increased revenue percentage of as much as 9%. ORM helps in exaggerating these reviews so that your brand stands out in a very competitive competition.

Your brand image is crucial to your market positioning. ORM will be able to control your brand’s narrative since negative feedback falls and makes room for positive content. A well-managed reputation boosts your credibility, and thus attracting new customers and investors.

The most initial step in ORM is the monitoring of every mention of your brand on digital space. It includes mentions of social media, review sites, blog posts, news articles, and more. From there, we can quickly pick up negative or false content that may damage your brand.

Reviews are among the most important factors in deciding what to buy. We don’t just help you create positive reviews; we also track and professionally respond to negative ones. For whatever review – fake or real criticism – our team makes sure your online presence remains polished and professional.

So, you want control over what’s shown, the moment potential customers are searching for your brand. Negative search results or outdated information aren’t what you’re going to want to influence public opinion. Our team is specialist in SERM, pushing the positive information on top of the search results while demoting harmful or outdated content.

Your social media presence has great impacts on the perception of your brand. We offer managed social media profiles, curating great content for you, and answering customer questions and queries, not to mention efficiently dealing with complaints made against you. This is how you position yourself as a responsive and responsible brand.

Content is the king; we, therefore, use quality positive content at e intelligence to improve your reputation online. Whether it is a post on a blog, issuance of a press release, or social media update, our content is focused on blowing your trumpet and amplifying what you do well and having a great customer experience. We, therefore, apply SEO content to ensure your stories rank on the top of various search engines.

While if your brand has already suffered damage due to such negative press, false reviews, or damaging articles, we will be there to help you regain control back from such malice, and it is all because of our multifaceted approach to counteract the very effects by promoting positive content at one end and addressing root causes at the other. On the whole, you’ll start feeling that your brand stands somewhere above once more as a trustworthy entity in the eyes of your audience.

Getting such insight and knowing what your customers think is a way of creating and maintaining a positive online presence. We offer survey campaign management services that help you collect valuable insights from your customers. This will be the feedback that will help you improve your products or services and also fortify your online reputation.

How e-intelligence helps you manage your online reputation

At e intelligence, our online reputation management services help you stay abreast of and control how others perceive your brand. Reach us from or in the UK, US, or India and get local experience for your business with a global reach. We help businesses like yours through:

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Key Benefits of Using Online Reputation Management Services with Us

  1. Improve Your Online Brand Visibility

Having an excellent online reputation is indeed the game changer for making your brand well visible. Optimization of online presence means that our company will ensure your brand is seen by the potential customers. We are engrossed in developing a base that has enabled you to increase your search engine rankings, grow in terms of traffic, and expand the wing of your brand to other digital media and social media.

  1. Develop Trust with Your Consumers

In an age where people are no longer confident with the legitimacy of the ads that come in front of them, it’s really the time to leverage upon the trust. Our ORM services build and keep your trust by publishing positive reviews, transparent communication, and high-quality customer service.

  1. Add Transparency and Interaction

We believe transparency about dealings would make clients love a brand. ORM is not merely damage control; it’s about engaging your audience authentically. Whether via social media or blog posts, we help you keep the conversation real with your customers.

  1. Creates Actionable Business Intelligence

By scrutinising the monitoring and customers’ feedback analysis, you get the final insights into what your customers have to say about your business. These insights will pave the path for marketing strategies, product development, and your customers’ service practices; therefore, they grow your business with more effectiveness.

  1. Higher Return on Investment (ROI)

Apart from this, a positive online presence brings in many more customers to your doorsteps; it also contributes to higher sales and increased loyalty, all of which add up to a stronger bottom line. In the end, the returns on ORM investment come in the form of an increase in revenue and sustained long-term business growth.

  1. Minimised Risk and Damage Control

In this day and age, fire can start with one ember: negative comments and damaging content can now spread like wildfire. Our proactive ORM strategies help you minimise the risk of damage by addressing issues before things escalate, ensuring any potential harm to your brand is controlled and mitigated quickly.

Personalised ORM services for every business need

At e intelligence, we understand that every business is different, and therefore our ORM services should be adapted according to your precise requirements. Whether you are a small local business or a big multinational corporation, we will adapt our services for the achievement of your reputation goals.

Industries We Work With:

Real Estate

E-commerce

Healthcare

Hospitality

Legal Services

IT & Technology

Retail

And much more.

Take Your Online Reputation to The Next Stage With Us

The age of managing your online reputation is no longer optional but necessary. Having a great and positive web presence will help raise the brand value while increasing trust among consumers to promote growth. At e intelligence, we have expertise in unique online reputation management services that protect and enhance your brand reputation.

Our services ranging from monitoring to strategic content creation, to reputation repair, to review management, provide complete ORM solutions so that your brand is always portrayed in the positive light it deserves.

Choose e intelligence and let us take care of the story, build credibility, and remain with customers over the long haul. We have expertise worldwide, dedicated account management, and proven track records in place to ensure that your business is in good hands. Protect your online reputation and make it your greatest strength today.

    Why e intelligence for
    Online Reputation Management Solutions?

    We are proud of our offices in the UK, the US, and India which represent an excellent blend of a global perspective with local know-how. Awareness of each and every cultural nuance of the other markets provides the base for developing focused strategies pertinent to your target market.

    Dedicated Account Management:With ORMHeroic, you will be assigned a dedicated account manager for the most personalised service and direct communication. Your account manager will guide you through every single step of the ORM process, allowing each to meet and exceed your specific needs.

    Quality Assured:We pride ourselves on the service that we deliver; we are the best. All the way from the first consultation to ongoing reputation monitoring, we have comprehensive qualitative checks that ensure everything on your online reputation is looking as good as it possibly could be.

    Proven Track:Experience and a proven track record prove e intelligence to have created years of providing services that improve businesses’ online reputation and increase their sales. We maintain trust from our clients for delivering results that make an impact.

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    We love our clients from all over the world. We develop strategies that allow us to laser focus and target your audience.

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